IDEAFINITY

Logo Design 

IDEAFINITY is a consulting service that provides accessibility to safety and emergency information and resources to deaf community, while working with hearing-dominant organizations and companies to be inclusive. The logo would include persons, dots, and an infinity sign.

I started with the name, making distinctive curved corners on each letter. With three founders, I used their favorite colors for the dots. With three “I’s” together, it looked like three persons together inside an infinity sign. The infinity sign is “open” circle which is about the connection between communities. For branding, it needed to be clean and crisp, professional and modern.